Main Street Entrepreneur

Sponsored Content

3 Top Tips for SMBs to Improve Communication With Customers

Knowing what to say, using the right tools and channels, can help make happy and loyal customers for life.

Growing a Business

Building an Emotionally-Invested Customer Base

Combining his passions for dogs and art, Josh White has created a unique dog grooming salon that keeps customers coming back

Marketing

How Buyer Personas Can Transform Your Marketing and Get Results

The right persona-building strategy can sharpen your messaging and maximize your brand's impact on buyers.

Growing a Business

Building Competency as a Boss While Growing a Business

From the physical environment to interactions with employees, the Uncommon Closet experience is intentionally inclusive. Business-owner Korri has created a tailoring shop that is welcoming to all.

Thought Leaders

3 Bulletproof Strategies For Boosting Sales With Existing Customers

Capitalizing on your customer's current needs to push more sales is the secret sauce for many businesses. Follow these three strategies for best success.

Growing a Business

The Secret to get Business Blooming From a New York Florist

In this episode, hear from Starbright Floral Design owner Nic Faitos on how nearly 30 years into his business he's still having fun and finding unique and creative ways to work with clients and celebrate flowers.

Marketing

How This Marketing Guru Enlisted Magic Johnson, Kevin Durant, Paolo Banchero and Some of the Biggest Names in Sports

Hayes Grooms IV, Head of Athlete Marketing at Dapper Labs, on how to get the world's biggest stars to partner with your business.

Franchise 500 Annual Ranking

Take Customer Service To The Next Level With These Service-Based Franchises

Want to own a business that "serves" others? Here are some top choices.

Leadership

How Amaze Media Labs Became a Top One-Stop Shop for Companies Looking to Create Podcasts and Build Audience

Two veterans of the sports and entertainment industry break down the birth and evolution of their podcast company and their technology that promises to be a game changer for the industry.

Marketing

Sometimes Change is the Best Ingredient in Small Business Success

Picking just one thing and doing it well can turn around an entire business.

Science & Technology

Diving Deep into Consumer-Focused Technologies Based on Personal Experiences

The demand for an excellent customer experience is increasing as new technologies emerge. Today, if a business wants to stand out, it must also have a personalized, data-driven, and customer-focused approach.

Business Ideas

How Conversational AI Bridges the Gap for Retail Customers, No Matter How You Shop

Read on to find out what strategies retailers can use to make the best of digital transformation in the post-pandemic world.

Marketing

5 Ways to Control Your Online Reviews

Without a coherent review management approach, negative reviews can tear your brand down quickly.

Growing a Business

Baking Your Experiences and Beliefs Into Your Business

Owners Yauss and Sascha of Skull & Cakebones have made their bakery a haven for all kinds of people by paying attention to ingredients and being true to themselves.

Thought Leaders

How This Entrepreneur Got a Crumbling Brand on Track to Scale to $100 Million

Brad Charron, CEO of the plant-based protein brand ALOHA, discusses restarting and refocusing a brand that was on the verge of collapse.