Marketing
Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.
How to Create an Effective Multilingual Email Marketing Campaign
Email is an effective communication channel that helps build trust and connections between companies and customers.
How Amplified Marketing Can Maximize Creativity and Drive Results
Amplified marketing is one of the most effective strategies for meeting all your goals regardless of budget and resource constraints. Here's how it works.
Charles Bililies of Souvla on Creating a Fast-Fine Greek Restaurant
Interview with Founder/CEO of Souvla Charles Bililies about being a fast-fine restaurant, believing in an entrepreneurial vision, and how Toast technology revamped his tech stack.
AI Has Taken Over Qualitative Market Research. Here's What That Means for Your Business.
Discover how AI is transforming qualitative research — increasing efficiency and accuracy and driving faster insights.
More Posts on Marketing
3 Strategies to Live By When It Comes to Doing More With Less in Marketing
Utilizing three words — scrappy, curious and frugal — and these three strategies can help you produce successful outcomes from your marketing efforts, leading to increased customer satisfaction and new business to boost your revenue.
Want a Side Hustle? Here's One That Will Pay You $100 an Hour — to Do Something You Probably Already Do.
You don't even have to leave your couch — or stop scrolling.
PR Isn't Rocket Science -- But Elon Musk Wants You to Think It Is
Reading between the lines of Musk's public disdain for public relations and manufactured press.
The Benefits and Limitations of Minimalism in Website Design
Minimalism is gaining popularity when it comes to web design. But is it right for your business? Let's discuss the pros and cons.
4 Ways Writing a Book Accelerated My Professional Career
Thinking of writing a book? Here are four amazing benefits I noticed after writing mine — and how you can benefit from writing one, too.
Spending the Most Really Does Win the Most Customers. Here's Why
Customers are the lifeblood of your business. You don't want to cheap out when it comes to customer retention.
12 Brand Archetypes and How They Can Help Your Business
Let's examine how popular brands, such as Disney and Tesla, employed these archetypes to boost loyalty and bottom-line results, and how you can apply these archetypes to your brand too.
How Explainer Videos Can Help You Stand Out in a Crowded Market
Explainer videos make complex topics more understandable, elicit strong emotional responses and increase brand recognition through visual storytelling.
8 Ways I Grew My Company's YouTube From Inactive to 1 Million Subscribers — and Counting
YouTube is an excellent way to grow and scale your brand and connect with your audience. Here's how I did it for my business.
4 Easy Ways to Improve Your Customers' Online Shopping Experience
With these tips, your online business can offer a more enjoyable experience, set itself from the competition and encourage repeat purchases.
Why Local Media is the Secret to Getting Free PR
The most important thing your company can do is reach out to local media in the city you're attending.