Sriya Srinivasan

Entrepreneur Leadership Network Contributor
Content Manager

With a background in management, Sriya Srinivasan has been actively helping B2B startups scale their content engines. She is well-versed in transforming complex brand stories into simple and engaging content. She is also passionate about building content marketing and product initiatives.

Latest

Science & Technology

AI Has Taken Over Qualitative Market Research. Here's What That Means for Your Business.

Discover how AI is transforming qualitative research — increasing efficiency and accuracy and driving faster insights.

Business Process

How to Conduct Effective Prototype Testing — Essential Tips and Best Practices for Maximum Impact

Here are six essential tips you can use to optimize the prototype testing process.

Growing a Business

Adapting to Recession: How Tech-Based Market Research Can Help Entrepreneurs Stay Ahead

Utilizing data-driven insights to identify opportunities and pivot strategies for business success

Growing a Business

How to Elevate Your Market Research Strategy for Better Decision-Making

Here's how integrating market research platforms can enhance your strategy and provide deeper insights for better decision-making.

Starting a Business

How User Research Can Help You Win Before You Launch New Products and Services

Most new products fail, but yours doesn't have to. Deep user research is the antidote to product failure.

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