Sales

Growing a Business

From Lead Generation to Conversion — A Guide to Selling High-Ticket Products With Facebook and Google Ads

Here's a comprehensive guide to help you optimize your campaigns, drive more sales and increase your bottom line.

Growing a Business

How to Avoid Poor-Quality Traffic Sources and Get More From Your Customers

Improve your bottom line for your ecommerce business by avoiding low-quality traffic sources.

Growing a Business

How to Maximize Revenue During Slow Seasons

Brands in any industry can have slow periods. But it's what they decide to do with that time that matters most.

Growing a Business

The Secret to Profitability — 3 Ideas to Build Your Backend Sales Infrastructure

Here are three tips to help you build a backend sales infrastructure that can help you grow your business.

News and Trends

Electric Two-Wheeler Sales In India Rise Over 2.5 Times To 846976 Units In 2022-23: SMEV

Citing data sourced from manufacturers, Society of Manufacturers of Electric Vehicles reportedly said FY23 saw sales of 1.2 lakh low-speed (LS) e-scooters with top speed less than 25 km/hr

Growing a Business

Want to Sell More? Don't Start With Your Product or Service — Start With Yourself.

Here are five simple actions you can take to encourage your clients to buy from you.

Growing a Business

New Amazon Sellers Must Avoid This Huge Beginner Mistake

Get sales quicker and easier as a new Amazon seller by avoiding the number one mistake I see as an Amazon consultant. This is what to avoid and what to do instead.

Marketing

5 Ways to Use Personalized Marketing Campaigns to Increase Sales and Retention

Optimizing customer relationships should be a top priority for any business that wants to capture leads and grow its customer base.

Marketing

Entice Customers to Make Additional and Larger Purchases Using These Two Tactics

With transparency, permission, and an eye on the customer's perception of value, you can knock both cross-selling and upselling out of the park.

Marketing

After Early Rejection From Publishers, This Author Self-Published Her Book and Sold More Than 500,000 Copies. Here's How She Did It.

Author Karen Inglis breaks down the strategies and tactics you need to generate awareness and sales for your self-published book.

Marketing

How to Write a Winning Sales Script with ChatGPT

Though ChatGPT is extremely user-friendly, you need to understand how to structure a prompt for it to give you a script that goes beyond anything standard.

Leadership

9 Keys to Leading Great Sales Meetings

Discover tips for running successful sales team meetings.

Science & Technology

How to Create a High-Converting Product Landing Page

Technology has changed the digital marketing landscape forever. We now have more ways than ever before to communicate company and product benefits. Marketers can improve on-site engagement and sales when they use the tools they have at their disposal.

Growing a Business

How to Identify Upsell Opportunities to Maximize Your Profitability

If you run an agency of any kind, make upsell opportunities a cornerstone of your expansion strategy.

Business Process

6 Secrets to Sales Success Hidden in a Girl Scout Cookie

Those little entrepreneurs have been on to something for decades. Apply these sweet lessons to your business.